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Story of Gaveen
Our journey began in 2014, inspired by the path of our founder, Deonte Holden, a former pro athlete seeking an identity beyond his sport. With no formal fashion design training, Deonte’s vision was shaped by his experiences, especially during his time studying abroad in Paris, where his vision of the brand expanded. This pushed Gaveen beyond traditional boundaries, blending refined luxury with ready-to-wear elements.
Our emblem, two mirrored faces adorned with five roses each, symbolizes the duality of self-reflection and growth. This design embodies our belief that personal growth, though challenging, is beautiful. The brand’s name and logo represent those who embrace elegance while striving to be their best selves. Each collection pays tribute to iconic style, timeless values, and everyday versatility.
Definition:
"Gaveen" (pronounced: [Gah-veen]) represents a person who embraces elegance while striving to be their best self or a person who is always evolving and doing so with grace and sophistication.
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